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Latest News & Ideas

All posts and ideas from the PrinTech team.

8 ways AI will transform the Promotional Product Industry

Artificial intelligence (AI) holds immense potential to revolutionize the promotional product industry, ushering in a wave of novel ways to create, personalize, and deliver promotional merchandise.

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Pharmaceutical Video Brochures educate your brand!

LCD Video Brochures educate your doctors and patients in an interactive, fully customized way. In the medical field, the potential use of video brochures is vast — from patient education to HCP leave-behinds.

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Connect Doctors & Patients w/ NFC-Webkeys

Sometimes there is just too much information to place into an invitation. Add NFC or USB devices to your print media to forward your audience to additional digital content instantly.

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Integrating Pharmaceutical "Geo-fencing" ads

"Geo-targeted" (as in geographically targeted) digital advertising is far from being the "new kid on the block." From Facebook to Google, marketers have long leveraged location to reach the right audience at the right moment.

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